IBIS Established Plan

Established Plan

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Web Questionnaire for Existing Businesses

ANALYSE YOUR BUSINESS PLAN

Research conducted on 238 business plans identified that there were strong correlations between certain components of the business plan and likely successes and failures both in respect of receiving funding and achieving objectives. High scoring plans were 17 times more likely to receive funding, and 9 times more likely to survive over a three year period. Maximum effectiveness appeared to be achieved with scores of 80 plus out of 100, based on a questionnaire constructed around 75 questions.

Only those businesses with two or more years of trading history were analysed for this survey. Only use this questionnaire for businesses with at least two years audited financial results. The start up business analysis should be used for other companies. Ibis will receive the scores of this plan which will be transmitted back to you for comments. The analysis remains confidential as the company names are not required.

The Ibis analysis system provides the following information:
bulletA total score for the plan out of 100
bulletSubsidiary scores for key areas of the plan to identify strengths and weaknesses
bulletA comparison of the plan score against all plans received in the same sector
bulletA comparison between the plan score and all plans from that sector which received investment - the investibility ratio
All answers are either Yes or No. Where the information is not provided, the answer assumed is No.

NAME:

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Management overview

Yes No  1. Does the plan contain a summary of the key points of the plan, including objectives, and key activities during the period of the plan?
Business and management
Yes No 2. Does the plan contain a history of business over the past five years?
Yes No 3. Does the plan contain an assessment of past successes and failures and lessons learnt?
Yes No 4. Does the plan contain details of current borrowing, share holding structure?
Yes No 5. Does the plan contain the biographies of key personnel - skills, experience, and previous involvement in other ventures?
Yes No 6. Is there evidence of a low level of previous business failure associated with key personnel (less than 1 failure per key employee)?
Yes No 7. Are key personnel fully committed both financially and in hours worked to the success of the company?
Yes No 8. Is the structure of the company clearly laid out, with well defined reporting systems?
Yes No 9. Are details of the pay levels of all staff provided?
Yes No 10. Are bonus schemes evenly spread throughout the entire company?
Product or service
Yes No 11. Does the plan contain details of current product range?
Yes No 12. Are details of the current customer base supplied, together with the years of supply?
Yes No 13. Does more than 30 per cent of the company business during the period of the plan consist of long term contracts?
Yes No 14. During the period of the plan is more than 40 per cent of sales forecast to come from products or services introduced over the past three years?
Yes No 15. Is more than 30 per cent of sales protected by patent/trademark/copyright?
Yes No 16. Does the plan contain details of market trends - segmentation, growth?
Yes No 17. Is over 70 per cent of the company's activities clearly focused in one market sector?
Yes No 18. Does the peak sales month contribute less than 15 per cent of annual sales?
Yes No 19. Are the main elements of legislation relevant to the implementation of the plan listed?
Yes No 20. Are the main competitors listed together with their strengths and weaknesses?
Yes No 21. Does the plan contain a clear statement of how the company builds and maintains competitive advantage?
Yes No 22. Does the plan contain details of the most recent market research which the company carried out?
Yes No 23. Does the plan list the main customers and their product/service requirements?
Yes No 24. Does the plan contain details of proposed promotional investment?
Yes No 25. Does the plan contain details of proposed sales tactics?
Yes No 26. Does the plan contain details of how the company will price against existing competition?
Objectives and strategy
Yes No 27. Does the plan contain general business goals/vision statement?
Yes No 28. Does the plan include a detailed SWOT analysis?
Yes No 29. Are specific gross profit, return on capital employed, skills and new product development objectives stated?
Information system
Yes No 30. Does the company maintain a computerised accounting system?
Yes No 31. Is there evidence that a standard management meeting/control system exists with regular monitoring activity?
Yes No 32. Is there a clearly defined method of collecting and integrating long term planning information?
Yes No 33. Will the information system report monthly on more than 8 financial ratios?
Yes No 34. Will the information system report monthly on more than 3 production ratios?
Yes No 35. Will the information system report monthly on more than 5 marketing ratios?
Yes No 36. Will the information system report monthly on more than 4 personnel ratios?
Yes No 37. Will the information system report monthly on more than 2 new product development ratios?
Production/service supply system
Yes No 38. Is the production or service supply equipment listed, together with ages?
Yes No 39. Does the plan include an analysis of capacity and sub-contracting?
Yes No 40. Does the plan include progress towards product certification?
Yes No 41. Does the company have established quality control systems?
Yes No 42. Does the company have established training programmes leading to formal qualifications for the majority of its staff and spend more than 3 per cent of turnover on training?
Yes No 43. Does the company have formal agreements with its larger suppliers?
Yes No 44. Does the plan include an assessment of logistics (physical distribution, warehousing, order processing)?
Yes No 45. Does the company have formal terms of sale and contract terms?
Future financial performance
Yes No 46. Does the plan include three years cash flow forecasts?
Yes No 47. Does the plan include three years profit and loss forecasts?
Yes No 48. Does the plan include three years balance sheet forecasts?
Yes No 49. Does the plan include capital expenditure budgets?
Yes No 50. Does the plan include a sensitivity analysis?
Yes No 51. Are gross profit levels better than industry average over the period of the plan?
Yes No 52. Is the return on capital employed greater than 15 per cent over the period of the plan?
Yes No 53. Is the administration expense ratio (AER) declining over the period of the plan?
Yes No 54. Is the sales expense ratio (SER) declining over the period of the plan?
Yes No 55. Are fixed costs as a proportion of turnover declining over the period of the plan?
Yes No 56. Is the break even value (BEV) rising more slowly than turnover?
Yes No 57. Is interest cover always greater than 1.6 throughout the period of the plan?
Yes No 58. Is the stock turn or inventory ratio (STR) broadly in line with the sector average?
Yes No 59. Is the debt/equity ratio (gearing) always below 60 per cent for the period of the plan?
Yes No 60. Is the quick ratio drop always above 1 throughout the plan?
Yes No 61. Does the working capital ratio worsen by more than 10 per cent during the forecast period?
Yes No 62. Does the length of credit taken (CR) shorten by more than 20 per cent during the forecast period?
Yes No 63. Does the length of credit given (DR) lengthen by more than 20 per cent during the forecast period?
Yes No 64. Does profit per employee improve by more than 20 per cent during the period of the plan?
Assumptions
Yes No 65. Are the main assumptions underlying the plan listed?
Yes No 66. Is there an assessment of the risks involved in the main areas of the plan?
Yes No 67. Is there a formalised contingency plan with allocated responsibilities?
Action plan
Yes No 68. Are responsibilities for the completion of key issues in the plan clearly allocated?
Yes No 69. Is a time scale of actions and method of measurement of task achievement by month provided, and included in the monthly reporting system?
Yes No 70. Is a project plan provided for large scale investments with the critical path?
Finance required
Yes No 71. Does the plan provide a detailed description of the uses of internally generated funds and external investment?
Yes No 72. Are the returns on these investments assessed with an IRR/NPV calculation?
Yes No 73. Does the plan list the proposed exit routes or repayment plan for outstanding loans/new capital?
Presentation
Yes No 74. Does the plan make full use of graphics?
Yes No 75. Are appendices included of relevant sales literature, market research?

More information on the way in which Ibis can contribute to your business plan development is provided at Advantage Ibis 

More information on the Ibis approach is also available on the FAQ page..

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25 March 2010 23:53:58

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